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PitchEngine CEO Jason Kintzler interviews Ania Kubicki, President of Angles PR in Tempe, AZ.
Ania describes how PitchEngine benefits local PR pros and takes media relations back to a more conversational age of relevant content.
On the Businessmakers Radio Show, Esther Steinfeld interviews PitchEngine Founder and CEO, Jason Kintzler. The interview was back in October, but it’s quite current even now and I find it really valuable in that Jason gets to really explain what PitchEngine is all about and how businesses can benefit.
The interviewer is an unabashed fan of the social media release and asks Jason some very pertinent questions.
Some snippets
“The brands that are discovering PitchEngine are all sizes and shapes …”
“If you take a traditional press release and try to cram it into a social media channel, it doesn’t work …”
“…why not wrap some content around it…”
“We use the fax machine because it’s there. Pretty lame.”
“Press releases suck!”
